Blog Marketing: Guerrillas Stalk the Internet
Blogs, are often defined as frequent and ongoing publications of personal thoughts and opinions of the Internet or websites. And, of course - all of certainly know what Marketing is. We are constantly bombarded with every sort of Marketing ploy through almost all forms of electronic media and print media as well. Blog Marketing is an exploding tactical and strategic process on the Internet whereby personal opinion and marketing coalesce to advise, promote, guide, persuade or dissuade any or all of us in our purchasing decisions. The Blogger generally provides his/her expertise and opinion to "assist" the consumer in making all sorts of decisions. These Blogs cumulatively provide guidance on virtually every aspect of known existence. Blog Marketing is potentially a perfect platform for "guerrilla warfare" marketing as well - everyone from Joe Schmoe on the street to top politicians and corporate executives can use this method to promote a personal agenda or to sell something in the guise of authoritative and disinterested position. Caveat emptor is the watch phrase still as it will always be. Still, Blog Marketing offers many positive contributions as well. The future customer is able to obtain more information about positions, products, or services than in the traditional marketing format of advertisements. Opinion is what it is and everyone knows the old saying about opinions - it would behove the person being blogged to consider and the potential agendas of the Blogger. The promise of blogging is that more information about the subject may be obtained or that truly outside of the box thinking might emerge into public view. Gunnar Berglund has been a "internet- hardworker" for the last five years He publishes The meonit Gazette http://gazette.meonit.com and runs http://www.meonit.com and http://www.visualxmleditor.com
Related News
Google Makes Tweaks To Blogger - InformationWeek
Google Makes Tweaks To BloggerInformationWeek, NY -Jul 1, 2008Called Blog List, the new feature "improves on [Google's] Link List page element by using blogs' RSS and Atom feeds to show update times, post titles, ... |
Samsung SGH-G800 - PC Magazine
Samsung SGH-G800PC Magazine -Jul 3, 2008Add PC Magazine Cell Phones Product Guide RSS feed to your feed reader so that you don't miss another headline! Editor's Note: Product not yet tested by ... |
This Time Syndrome - Feministe
This Time SyndromeFeministe -19 hours agoThis entry was posted on Thursday, July 3rd, 2008 at 3:07 pm and is filed under Guest Blogging. You can follow any responses to this entry through the RSS... |
FryUp: The hack phone - Computerworld New Zealand
FryUp: The hack phoneComputerworld New Zealand, New Zealand -12 hours agoImagine how agonising it is when you, the blogging employee, have to post something but cannot write about things personal or give away anything funny or ... |
Introducing Inquisitr iQ Alpha - The Inquisitr
Introducing Inquisitr iQ AlphaThe Inquisitr, Australia -6 hours agoThe second page offers a summary of the best news in the blogging world, an early passion of mine. The third page is a summary of all the major meme ... |
Free Articles for Publishers Courtesy of ArticlesBase and Zemanta ... - PR Web (press release)
I’m On Vacation From 7/3 to 7/6 - Donklephant
I’m On Vacation From 7/3 to 7/6Donklephant -Jul 2, 2008This entry was posted on Wednesday, July 2nd, 2008 and is filed under Blogging. You can follow any responses to this entry through the RSS 2.0 feed. ... |
study tools, - CNET News
study tools,CNET News, CA -Jul 2, 2008It's a good bet a chunk of those active users are taking advantage of the service's built-in blogging tool instead of going to another service like ... |
lazy blogging - CNET News
lazy bloggingCNET News, CA -Jun 30, 2008One directed a comment to Technorati's management and said, "Please fix RSS feeds on search queries first, before you do anything else. ... |
Transforming Blogs Into Conversations: Scoble, Silverlight and ... - CMSWire
|
|
 |
|
|
RELATED ARTICLES
How to Build a Niche Site With a Blog
Building niche sites is all the rage these days.
How To Add Random RSS Content To Your Site
Most savvy internet marketers will know how important it is to have fresh content added to their sites on a daily basis but the problem sometimes is to find the time and/or content. Adding an RSS feed is a good way to add fresh content to a site, but the problem again is that most of them only get updated on a weekly basis.
Writing Good Blogs
There's a lot of blogs out there on the Web, most of which don't entice one to go back regularly to read updates. What is missing from these on-line journals that would essentially make them 'good' blogs? Well, the answers in life usually come down to simplicities. So let's look at the problem like we were children. Children don't complicate life with miscellaneous information, and when they speak they tell you straight to the point exactly how they feel and think about a subject.
First of all, we should ask the questions," Why do blogs exist? And what are they here for?" Well, in an ideal world 'good' blogs would help people connect, sharing knowledge and feelings about issues in life. As they are journals written by individuals we would hope that they'd be readable and open to comment by all other people, not just a select group of friends. The key is speaking in a way that is understandable by the masses, get rid of acronyms and local slang that only few will comprehend. Keep the sentences grammatically simple and generally short and concise.
Try to write in your blog as often as possible because if people enjoy reading your thoughts and ideas they'll want to communicate or at least be filled in regularly on 'your world'. Ask questions, comment on other blogs of similar content, start communities with others you've never met, based on your interests. Keep focused; if your blog is about thoughts on war and peace, keep your thoughts on the latest movie and how hungry you are for somewhere else. The idea is to incite intelligent communication so that in time our collective stockpile of knowledge and wisdom will gradually grow like a tree in fertile soil.
I think of most importance is the fact that you want this journal to be 'good' reading. Of course we all have ideas about what genres and styles we like, but writing from your heart and soul is imperative for the connection with others that you're looking for. Share yourself; don't hide behind walls of fear of ridicule and judgment. In real life relationships trust, respect, intimacy, and unity are all necessary for a bond to form. It's the same in the 'virtual' world; people want to hear from real people-not just one-sided, highly opinionated arguments from egos that don't want to hear the 'other side of the coin'.
Now, in my last article I really tore apart most writers out there, and here I'm giving some pretty complex ideas on how to fix the problem of 'bad' writing. In my next article I'll attempt to go back to the simple basics of how to write for beginners. I hope I haven't come across as too judgmental, I just truly believe the 'blog world' could become a real asset to humanity, and at the moment it's missing the mark.
Ideas about sentence structure, grammar, paragraphing, using a thesaurus (varying terms used so as not to sound repetitive), whether or not your blog is suitable for a personal or professional approach, are all important to creating a simple and enjoyable read for the blogging visitor. If you are a beginner, please check out my next article on the basics.
What Is This RSS, XML, RDF, and Atom Business?
It's been a long day at work and you're in no mood to cook dinner or go out. Time to count on the reliable pizza delivery guy. The order is called in and he promptly arrives with smokin' hot pizza within 30 minutes as promised. If it were only that easy with a picky family where no one can agree on the same restaurant for dinner. One wants Mexican, another wants Chinese, and another wants a burger and Mexican. Instead of running to three different places, you call a delivery service that goes to all of them and brings it to you. What could be easier in getting a meal without cooking it or fetching it?
Will Spam-Blogging Be The Death Of Blogging?
Technorati reports that 30,000 - 40,000 new blogs are being created each day.
RSS Publishing for Webmasters
Since the recent rise in interest in RSS there has been a slew of RSS sites and RSS software. RSS has been proclaimed as the next big thing. There has been many wild claims about the benefits of publishing an RSS feed such as it will generate floods of traffic to your website.
Blogging Your Way To Success Part 1
It has been said that blogging will be the new trend in the 21st century. It is easy to see why. If you do not have any idea what blogging is, it is something like publishing an online diary.
How to Create an RSS Feed
An RSS news feed can be used to communicate with your target audience. It is an ideal means of notifying people of new content on your website without the need for them to keep on visiting your site. You can send newsletters to your readership without having to use email and risk being accused of spamming. You will be comfortable in the knowledge that people who request your feed are actually interested in it because they have actively subscribed to it. This article will explain just how to create your own RSS news feed.
There are a couple of ways to create an RSS file, you can use an editor designed for the purpose or you can create a file using a simple text editor. The latter will require you to learn some XML whilst the former will do the hard part for you. First off I will describe an RSS file, there are several versions and I will be showing you version 2.0, the latest RSS version.
An RSS file looks just like an HTML file except it has different tags and the files end in .rss or .xml rather than .html. The file is made up of header information and item information, the item information contains the actual news items.
The first section of the file contains the header information. This states that the file is XML and which version, the encoding used and the version of RSS that you are using. This part of the file is mandatory. Next up is the channel tag, this encloses the whole of the rest of the file. This is followed by a title, description and link which explain the what the feed is about and what website it is associated with. The final part of the header is the optional image information. If you use this the software that is used to parse or read your file can display a small picture such as a logo.
Please note that in these examples I have used square brackets instead of angled brackets.
[?xml version="1.0" encoding="iso-8859-1"?]
[rss version="2.0"]
[channel]
[title]The Widget news feed[/title]
[description]The latest news on widgets[/description]
[link]http://www.widget.com/[/link]
[image]
[title]Widget News[/title]
[url>http://www.widget.com/widget.gif[/url]
[link>http://www.widget.com/[/link]
[/image]
The body of the file is made up of the news items. Each news item is enclosed in the item tag and comprises of a title, a description and a published date. The date needs to be in the format shown in the example below.
[title]Which is the best Widget to?[/title]
[description]In this article we discuss the release of several new widgets, but which is the best widget.[/description]
[pubDate]Sun, 20 Mar 2005 14:38:50 GMT[/pubDate]
[link]http://www.widget.com/the-best-widgets.html[/link]
[/item]
You can have as many items in the feed as you like but many webmasters just show the 10 most recent items to keep the bandwidth usage down and also so not to overwhelm the end user with too many items.
Finally the file is ended with the closing channel tag and a closing RSS tag.
[/channel]
[/rss]
I have covered the basic tags to create an RSS file, there are other tags that can be used and these are explained in the http://blogs.law.harvard.edu/tech/rss (RSS 2.0) specification.
Once you have created your file you will need to verify it is ok, to do this upload the file to your server and then go to this validator to validate the file. Your file is now ready. Now anyone can subscribe to your feed just by pointing their RSS reader to your RSS file.
That is the basics covered. I will be covering other areas in future articles as there is far too much information to fit into a single article.
How To Avoid Blog Burnout
Most serious business bloggers have at least two or three blogs that they write simultaneously. I have ten, but don't update all regularly.
Sales Marketing: Secrets To Using Blogs (Online Diaries) To Increase Your sales And Profits
These days, everybody is blogging.
Comparing Free Blogging Software
With the increased interest in Blogging (web Logging), many web hosting providers now provide an assortment of free usage, open source blogging software packages. Among the most popular of these blogging tools are B2evolution, WordPress and Nucleus. Each of these programs offer similar basic features, so the question arises as to which one is easiest to use and would be appropriate for the requirements of your particular website.
The 7 Steps to Promoting Your RSS Feeds on Your Website
RSS gets 100% of your content delivered, but it's no good if no one subscribes to your feeds.
Top 6 Reasons for Having a RSS Feed - Come and Explore the Possibilities!
Getting traffic to your website can be hard. No one just randomly types in "makelotsofmoneyonlinequicklyandfromhome.com" and with this market slowly being filled in, it is hard to get a good rank on Google, Yahoo, MSN, Ask, and all the other major search engines. Although paying for advertising is effective and gets targeted results, RSS feeds are the way to go for free, cheap, and somewhat easy advertising.
Avoid Bad Manners While Blogging
Blogging, the hottest trend in online publishing right now,
is currently spreading like wildfire across the Internet.
RSS Feeds Have Revolutionized the Internet
RSS feeds have revolutionized the Internet for one very good reason: they have provided and end to Spam. With RSS feeds, you can say good-bye to mass emails and distributions that do not meet your news needs and clog up your mailbox and hard drive.
Blogging Communities Turn Faceless Strangers into Close Friends
I've been searching the Internet for blogging sites for a fair while now and recently I came across a whole blogging community, which has grabbed my interest greatly. It's called Joe User and it's a site that many bloggers all around the globe are partaking in. It is very well organized into categories such as Best Articles, Newest blog entries, Top blogging sites, New sites and Most hit-on bloggers. The blogs range from very personal life introspection to serious analysis of current affairs in the media.
RSS: A Really Smart System For Sending And Receiving Content Online
"RSS" stands for Really Simple Syndication. RSS is a standard for publishing regular updates to web-based content. Using this standard, web publishers provide updates, such as the latest news headlines, special announcements, press releases or weblog postings through their RSS content, which is also known as RSS "Feed".
An Example of a Business Blog: Frequently Asked Questions (FAQ) Blog
Think of a product or a service that your business provides to customers. This product may requires lots of instructions to assemble, tips to use efficiently, or simply requires lots of questions to be answered before it can be used. What are your options? Provide a Frequently Asked Questions (FAQ) list on your website, OR write a FAQ Blog.
Promoting Your Business Using Blogs
Internet marketing using blogs has quickly gained a lot of popularity as a wonderful way to promote your business.
How to Make Money from Your Blog Content
Writing a blog can be fun and exciting, but it can also be rewarding. If you do not know how to make money from your blog content then you need to consider implementing the following suggestions in your blog.
|